Services. Marketing that walks and talks.

Adopt a power team to focus on marketing your products like no other. Specix will become part of your family as we will adopt your products as one of our own.

Successful infiltration of your products is created out of the longevity of your marketing. We will create an environment where your products will generate project leads and follow-up work is undertaken to ensure sales succession takes place.

We’ve created options for you to match with your needs.

Leads Creator:

For the company requiring their products to be marketed into the A&D industry and identification of genuine project leads.

Project Tracking Follower:

For the company requiring their products to be marketed into the A&D industry, identification of genuine project leads, and awareness of all project stages.

Specification Master:

For the company requiring their products to be marketed into the A&D industry, identification of genuine project leads, specification of products into projects, and awareness of all project stages.

Marketing Nomad:

For the company requiring intermittent marketing for their products.

LEADS CREATOR: 

As an extension to your existing team, the Specix team will represent your products on a daily basis:

•  Product Meetings: Appointments are booked in with the architectural designer for the sole intention of product discussion and project lead identification. Practices of varying calibers are targeted i.e., soles practitioners through to internationally renowned practices and products are fitted into current projects.
•  Lead Generation: Ascertaining current projects at various stages directly from the architect for product placement. Lead specifics are sent to you immediately for follow-up/further assistance. Every lead generated by Specix is guaranteed to be genuine and quantifiable. We do not use third party software to generate these leads but rather these are derived from the person/s undertaking the projects.
•  Literature Dissemination: Circulation of your existing literature such as brochures, binders/manuals and samples are issued, replenished or updated. This is vital for keeping the practices up-to-date with your latest information.
•  Reporting: Daily correspondence issued as per needed advising of the latest leads generated for your follow-up.

PROJECT TRACKING FOLLOWER: 

It will be Specix’s business to know every movement of each project for your benefit, this service package offers the all inclusive Leads Creator plus an additional component; tracking of each projects pertaining to your company.

•  Product Meetings: Appointments are booked in with the architectural designer for the sole intention of product discussion and project lead identification. Practices of varying calibers are targeted i.e., soles practitioners through to internationally renowned practices and products are fitted into current projects.
•  Lead Generation: Ascertaining current projects at various stages directly from the architect for product placement. Lead specifics are sent to you immediately for follow-up/further assistance. Every lead generated by Specix is guaranteed to be genuine and quantifiable. We do not use third party software to generate these leads but rather these are derived from the person/s undertaking the projects.
•  Project Tracking: Upon obtaining a project lead, these will be logged into our system for periodical tracking until contractor appointment stage.
•  Literature Dissemination: Circulation of your existing literature such as brochures, binders/manuals and samples are issued, replenished or updated. This is vital for keeping the practices up-to-date with your latest information.
•  Reporting: Daily correspondence issued as per needed advising of the latest leads generated for your follow-up.

SPECIFICATION MASTER 

The fastest way to get your products specified into a multitude of projects; Specix will live and breathe your products and help place them into the projects specifically. This service package offers the all inclusive Project Tracking Follower plus an additional component; specification assistance of products into project specifics.

•  Product Meetings: Appointments are booked in with the architectural designer for the sole intention of product discussion and project lead identification. Practices of varying calibers are targeted i.e., soles practitioners through to internationally renowned practices and products are fitted into current projects.
•  Lead Generation: Ascertaining current projects at various stages directly from the architect for product placement. Lead specifics are sent to you immediately for follow-up/further assistance. Every lead generated by Specix is guaranteed to be genuine and quantifiable. We do not use third party software to generate these leads but rather these are derived from the person/s undertaking the projects.
•  Project Tracking: Upon obtaining a project lead, these will be logged into our system for periodical tracking until contractor appointment stage.
•  Specification: Specix will be completely trained in your product range and become the face of your company toward the architectural industry. Any technical assistance required by the practice will be conducted by Specix.
•  Literature Dissemination: Circulation of your existing literature such as brochures, binders/manuals and samples are issued, replenished or updated. This is vital for keeping the practices up-to-date with your latest information.
•  Reporting: Daily correspondence issued as per needed advising of the latest leads generated for your follow-up.

MARKETING NOMAD 

The freedom to pick and choose activities as you see fit and for when you need to put your products in the spotlight.

•  Product Presentations, do you want to talk to an audience solely on your company’s products and services?
•  Group Presentations, held at the architectural design practice, group presentations embrace a range of product to be showcased to the design teams.
•  Focus Trips, a marketing program dedicated towards visiting key architectural design practices over a period for the proffering of your products and services. Conducted in Qld, S.A. and Tas.
•  Showroom Display at the Specix Exhibition Boutique, nestled in the designer hub suburb of Southbank Victoria and showcasing a popular range of brands for architects, builders, end-users, designers, students and the likes to touch and feel
•  Marketing Research, be it a release of a new product or seeking out the latest trends, Specix can tailor questionnaires, surveys, focus groups ecetera to suit your needs.
•  Literature Consultation, with many years of collaborative industry experience and exposure to many products Specix is able to advise on the best methods to be undertaken for your literature design, implementation and delivery methods
•  Literature Dissemination, need your literature to be conveyed to the industry in a proper fashion and explanation, complete with logs?
•  Regional Coverage, reach the forgotten areas out of the main enclaves where architectural designers are found 
•  Electronic Direct Marketing, devote an email towards your cause with no other advertising involved and send it to the A&D industry
•  Newsletter Mail-outs via the Specix Pulse, the ideal solution for sending out hardcopy mail to the A&D practices across the east coast of Australia
•  Online advertising, set up a profile for your company complete with an image gallery, downloadable files (e.g., CAD, PDF), a technical binder/manual.
•  Industry Blog, got a press release or a piece of news or just want to brag about a completed project post it to our industry blog.

For a further information about any of our services, feel free to give us a buzz on 02 9213 3500 and ask for Janelle.